Samsung misleading advertisement-A violation of ethics?

Now that smartphones are capable of taking photos that can, in some instances, rival those of DSLRs, companies seem to be getting more and more comfortable swapping actual DSLR photos into their advertising. The problem is, most phone cameras are still far from DSLR quality, so it’s rarely a fair representation. And Samsung is the latest to get busted trying to pass one off.
Acc. To news18 channel.,which says clearly
writer and photographer Dunja Djudjic says that she caught Samsung Malaysia using one of her photos to advertise the portrait mode capabilities of Galaxy A50s, a midrange phone that came out over the summer. Djudjic suspects that Samsung licensed the picture from her through the photo site EyeEm, so payment isn’t necessarily a problem. But Djudjic does say that the photo wasn’t taken with an A50s Instead, it was taken with an (unnamed) DSLR she owns.
Samsung doesn’t state outright that the photo was taken on the A50s but it’s certainly implied by the page it’s on, which is meant to illustrate the phone’s capabilities.But thats clearly unethical and its just a way to fool the customers.
The massive public backlash has resulted in an internal ethics investigation as well as a dent in their public image and samsung's stock price.
Eventually  samsung apologized, explaining that it meant to demonstrate optical image stabilization, not give the impression that it was demonstrating the phone’s camera itself.
"In our enthusiasm, we showed poor judgment by neglecting to include a disclaimer that the video was not shot using a samsung phone ” said koh dong jins, head of media relations at samsung, in a statement. “It was an error and we apologize for the confusion created.”
As studying business ethics,My personal(raghav's)opinion on this is that company is clearly cheating and apologizing on getting caught.There's no confusion regarding that.